Linkedin is the professional social network par excellence. It is becoming more and more important every day and is a very important element in any personal branding strategy. However, there are still users who do not know how to take advantage of all the features and advantages that this platform is capable of offering.
Go with the flow: follow the steps that the platform indicates, it is the quickest and easiest way to get an optimized profile. Don't forget to complete your profile 100 percent, the more information you reveal, the more attractive you will be to companies.
SEO: web positioning strategies also include Linkedin. For this general managers email list reason, it is mandatory to use keywords that are directly related to what you want to be recognized for. Also, personalize the URL with your name, avoid having meaningless numbers and letters.
Professional image: those profiles that have a photograph have 70% more visits. A picture is worth a thousand words, so it is convenient to use videos, infographics, images, links and the like.
Use your real name: nicknames or titles do not apply to the social network.
Update your profile constantly: if you do not communicate, you do not exist. Therefore, you must include all the courses, updates, workshops and even the social causes in which you are involved. It is also important that you share quality content on your profile, if it is your own, then much better.
Follow companies: it is the most effective way to be informed of everything that happens and of the job offers that could interest you.
Recommend and ask for recommendations: the opinion of friends, classmates, co-workers, clients and supervisors is always of utmost importance for a profile to gain relevance.
Expand your network of professional contacts: use the advanced search option to connect with the right profiles. In the case of Linkedin, quality is much more important than quantity; fill in the advanced search fields based on similar interests, positions, companies and the like.
Linkedin has positioned itself as an ideal social network for good personal marketing. It is also a perfect source for finding a specific professional for a specific company.
It is essential to follow these tips to have a 10 profile and thus increase the possibilities of making contacts, doing business or getting the ideal job. Without a doubt, it is very important.
Take advantage of the possibilities of being connected with the great human capital departments of the largest companies around the world.