Pamusoro pezvo, vanogara vachitora nguva yekupindura mhinduro
Posted: Mon Dec 23, 2024 9:09 am
mibvunzo uye wongororo dzakasiiwa nevateveri vavo.
Chikonzero nei Vachishanda: Sekutaura kunoita Drift, imwe yemisimboti yakakosha inotungamira zvese zvavanoita sekambani kuve "inotungamirwa nevatengi, kwete inotungamirwa nekambani.” Nekushandisa yavo social Nhamba Yefoni Mutungamiriri media kusimbisa kutarisira kwavo mutengi, kupindura ongororo, kupa zano rekugadzirisa matambudziko nekugadzirisa chigadzirwa chavo uye kuita nevatengi uye tarisiro, vakapinza huzivi hwekambani yavo yese mumagariro avo.
Engaging
Munhu
Mutengi-akatarisa
Brand-inoenderana
2.WeWork
WeWork ikambani yekugadzira inopa yakagovaniswa nzvimbo dzekushandira uye bhizinesi masevhisi kune vezvemabhizinesi, mafreelancers, kutanga, mabhizinesi madiki uye mabhizinesi makuru. Sezvavanotaura pawebhusaiti yavo, "Nharaunda ndiyo inosimudzira,” saka zvinofanirwa kukatyamadza hakuna munhu kuti vakashandisa nzira dzavo dzemagariro kuvakanharaunda yechokwadiyevanhu vane pfungwa dzakafanana.
Facebook Tagline: “ WeWork ipuratifomu yevagadziri. Isu tinopa nzvimbo yakanaka yekushandira, nharaunda inokurudzira, uye masevhisi ebhizinesi kuzviuru zvenhengo pasi rese. "
Campaign Strategy: Kutarisa zvakanyanya panjere, matipi uyenyaya zvidzidzo, WeWork's social posts inopa 30-yechipiri mavhidhiyo edzidzo anoratidza maitiro ekuwedzera nzvimbo yehofisi yako, mifananidzo yakanaka yenzvimbo dzebasa dzevatengi vavo uye musanganiswa wezvisina-chigadzirwa-zvinechekuita zvinokurudzira sezvizvi:
Nei Vachishanda: Zvakafanana nekwaDrift's, kuvepo kweWeWork munharaunda kushoma pakusundidzira chigadzirwa chavo uye zvakanyanya nezvekuparadzira chinangwa chavo uye kubatsira vatengi vavo kukura. Vanokurudzira vatengi vavo uye tarisiro yekuita nekugovana nyaya dzavo ne hashtag #wework, kugadzira nharaunda inobudirira yakavakirwa pane zvakagovaniswa hunhu. AsMichael Fitzsimmons, WeWork's VP yeCreative Strategy, inotsanangura, zvinyorwa pamagariro avo emagariro "zvinomiririra[s] matambudziko chaiwo ayo mabhizimisi akawanda anotarisana nawo zuva nezuva.
Chikonzero nei Vachishanda: Sekutaura kunoita Drift, imwe yemisimboti yakakosha inotungamira zvese zvavanoita sekambani kuve "inotungamirwa nevatengi, kwete inotungamirwa nekambani.” Nekushandisa yavo social Nhamba Yefoni Mutungamiriri media kusimbisa kutarisira kwavo mutengi, kupindura ongororo, kupa zano rekugadzirisa matambudziko nekugadzirisa chigadzirwa chavo uye kuita nevatengi uye tarisiro, vakapinza huzivi hwekambani yavo yese mumagariro avo.
Engaging
Munhu
Mutengi-akatarisa
Brand-inoenderana
2.WeWork
WeWork ikambani yekugadzira inopa yakagovaniswa nzvimbo dzekushandira uye bhizinesi masevhisi kune vezvemabhizinesi, mafreelancers, kutanga, mabhizinesi madiki uye mabhizinesi makuru. Sezvavanotaura pawebhusaiti yavo, "Nharaunda ndiyo inosimudzira,” saka zvinofanirwa kukatyamadza hakuna munhu kuti vakashandisa nzira dzavo dzemagariro kuvakanharaunda yechokwadiyevanhu vane pfungwa dzakafanana.
Facebook Tagline: “ WeWork ipuratifomu yevagadziri. Isu tinopa nzvimbo yakanaka yekushandira, nharaunda inokurudzira, uye masevhisi ebhizinesi kuzviuru zvenhengo pasi rese. "
Campaign Strategy: Kutarisa zvakanyanya panjere, matipi uyenyaya zvidzidzo, WeWork's social posts inopa 30-yechipiri mavhidhiyo edzidzo anoratidza maitiro ekuwedzera nzvimbo yehofisi yako, mifananidzo yakanaka yenzvimbo dzebasa dzevatengi vavo uye musanganiswa wezvisina-chigadzirwa-zvinechekuita zvinokurudzira sezvizvi:
Nei Vachishanda: Zvakafanana nekwaDrift's, kuvepo kweWeWork munharaunda kushoma pakusundidzira chigadzirwa chavo uye zvakanyanya nezvekuparadzira chinangwa chavo uye kubatsira vatengi vavo kukura. Vanokurudzira vatengi vavo uye tarisiro yekuita nekugovana nyaya dzavo ne hashtag #wework, kugadzira nharaunda inobudirira yakavakirwa pane zvakagovaniswa hunhu. AsMichael Fitzsimmons, WeWork's VP yeCreative Strategy, inotsanangura, zvinyorwa pamagariro avo emagariro "zvinomiririra[s] matambudziko chaiwo ayo mabhizimisi akawanda anotarisana nawo zuva nezuva.