Capture the customer's attention

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Now that everything is ready, your sales funnel is in place. You're working on your branding and starting to raise awareness. The main online approaches include:

advertisements,
dissemination of content on social media,
influencer marketing,
Google Adwords,
email marketing,
podcasts and other forms of engaging content marketing.
Typically, businesses use multiple channels simultaneously. But in any case, all potential rcs data south africa buyers should be directed to the landing page you created earlier.

Spend time planning your marketing activities with your team. To help you, you can download monday.com's free content calendar template to plan and track all of your content creation and distribution.

You'll also need to define your key lead generation metrics and set benchmarks for each so you can track the effectiveness of your marketing funnel.

Generally, for digital marketing activities, the following data is measured:

Traffic : The raw number of new visitors to your website.
Click-through rate (CTR) : The percentage of visitors who click through to your website after seeing an advertisement.
Conversion rate : The percentage of visitors who complete the desired action.