Even If That Journey Has Just

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That’s Just Not True These Days. You Have To Be Hyper-focused On Distributing To The Right People At The Right Time. – John Hall, Co-founder, Calendar.comget More Eyes“it’s All About The Eyeballs.” More Is Not Better. And Just Because Someone Clicked On Your Blog Post Doesn’t Mean They Are Interested Or Qualified. Focus On Content For The Right Prospects, At The Right Stage Of Their Buying Journey (Begun).

– Matt Heinz, President, Heinz Marketing Inc.lower Your Content benin whatsapp number database Outputcreate Less Content. Don’t Create Less, Just Be More Deliberate. – Christoph Trappe, Chief Content Officer, Stamats Business Mediabad #contentmarketing Advice: Create Less Content, Says @ctrappe. #cmworldshare On Xact Like A Reportercontent Marketers Frequently Hear The Advice That They Should Think Like Journalists. We Should Not Take This Guidance At Face Value. Here’s The Heart Of The Issue For Me: Journalism Is Objective. Marketing Is Not.

The Ultimate Goal Of Marketing Is To Create Change. Having An Agenda Is Part Of Our Purview. – Katie Martell, Communications Consultant, Boston Contenthire Great Writersjust Hire Someone Who Can Write Well. Content Creators Are Not Interchangeable And “great Writing” Does Not Automatically Equal Great Content. Instead, Match Your Writers And Their Skill Sets To The Channels In Which You Are Publishing. – Anna Hrach, Strategist, Convince And Convertbad #contentmarketing Advice: Just Hire Someone Who Can Write Well, Says @annabananahrach.