Screen problems

[Jahangir655]

The prevalence of screen-related issues in China, driven by increasing digital device usage, is shaping significant trends that present unique opportunities for the eye and vision health products market. Here are three key trends:

Rising Digital Device Penetration: “Screens Everywhere, Opportunities for Brands” – With one of the world’s highest rates of smartphone and digital device usage, China faces an epidemic of screen-related eye strain, especially among the Chinese younger generation. This issue has led to a heightened demand for products that can mitigate the effects of blue light exposure, such as blue light-blocking glasses and eye health supplements, opening a vast market for innovations

Growing Awareness of Digital Eye Strain: “Awareness Sparks Action” – Public consciousness about the adverse effects of prolonged screen time on eye health is surging. This awareness is not just limited to discomfort and dry eyes but extends to concerns about long-term vision deterioration. The result is an eager consumer base seeking solutions ranging from preventive eye drops to nutritional supplements rich in lutein and zeaxanthin, ingredients known for their protective effects against blue light.

Shift Towards Preventive Eye Care: “Prevention Over Cure” – As digital lifestyles become the list of el-salvador cell phone numbers norm, there’s a paradigm shift in China from treating eye conditions to preventing them.
You have to know this data …

Average Daily Screen Time: Chinese internet users, particularly among the younger demographics, can spend upwards of 8 hours per day on screens. This includes time spent on smartphones, online gaming, streaming services, and other digital devices.Ipad, Iphone , PC etc…
Youth and Screen Time: Children and teenagers in China are reported to have an alarmingly high screen time, often exceeding 4-6 hours per day outside of educational use, raising concerns about myopia and other vision-related issues.

Impact of Pandemic: The COVID-19 pandemic further increased screen time across all age groups due to remote work, online education, and increased reliance on digital entertainment and social media, with some estimates suggesting an additional 2-3 hours per day added to pre-pandemic levels. It is high no?