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Almost the Same Laws Apply to Marketplaces as to

Posted: Sun Dec 22, 2024 6:27 am
by sadiksojib131
This is a set of words and phrases that allow you to target ads to specific groups of users. They accurately answer the request and reflect the subject of the ad. Keyword selection The process involves the use of specialized tools for analysis, testing and expanding the list of keys. The most common service is Yandex.


Wordstat. Its main functions are to forecast the frequency of korean phone number whatsapp queries according to Yandex statistics, and to assess the dynamics over time. You can view statistics for individual regions and device types for any period. Yandex Wordstat: How and Why to Select Keyword Read also Yandex Wordstat: How and Why to Select Keyword To assemble a semantic core for an ad in Yandex, you need to come up with words and phrases that most accurately reflect the user's commercial interest.

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Then, using Wordstat, analyze the frequency, statistics, and most popular combinations of keywords. By clicking on one of the results, you can generate a new selection. Typical mistakes include using general phrases or, on the contrary, too narrow queries that limit audience reach. Moreover, the semantic core must be updated regularly. Competitive Keyword Analysis What queries do your competitors use? The information will help you discover new opportunities to optimize your own strategy.


SimilarWeb , PromoPult and other services allow you not only to analyze keywords, but also to obtain summary information about the domain, traffic sources and other parameters. Recruitment Strategies In search advertising, the strategy is based on understanding the needs of the target audience. It is important to use both high-frequency queries and mid- and low-frequency ones.


Usually, users who enter precise queries demonstrate a greater willingness to buy. Types of search queries Types of search queries In advertising on YAN, keywords play a slightly different role: audience segmentation becomes an important task. It is necessary to take into account the thematic and behavioral relevance of key phrases. Phrases and queries related to the interests of the target audience will help to form more accurate impressions, and the use of negative words will help to avoid non-target impressions.